Films such as Harry Potter and Pirates of the Caribbean can be passed as 12A and may be family films with supernatural horror elements involved whereas films such as Twilight and The Cave, are examples of horror films which pass for 12, 12A.
The 12A category is only for cinema films and a child under the age of 12 will not allowed to buy any 12A films as they are too young to buy the chosen film.
Psychological thrillers like Memento are more intellectually demanding - therefore target audience of 25-45.
Thriller Genre slighty male skewed in general but cross Genre Thrillers like 'He Loves Me He, Loves Me Not' (Romance Thriller) - attract female audiences more. Supernatural Thrillers also attracts female audience simply because most films that are based on supernatural elements also involves children which connects female audience more as women are stereotyped in three ways in Media Industry in terms of this it brings the 'Mother Figure' more than Sex Objects and Housewife.
However, most thrillers/Horror films, women are used as Sex Objects or they show a vunerable side to the audience as they are stereotyped also to be weak, helpless and scared. This can also be contradicted as the women can be strong and independent and may bring a different side to the typical view on women. Enemy of the State however is more skewed to male audience as the genre is Political Thriller.
When films with the 18 certificate logo, it means that the films are suitable for viewers over the age of 18. Most thrillers and horror films are mainly 18 rated as the features included in the film could be disturbing for younger viewers.
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